Harley Sedman

Harley is the founder and CEO of POSmusic, a music marketing platform built for business. POSmusic assists brands by finding and leveraging the right mix of music and digital to drive sales and ROI. Harley oversees senior management, business development, product, licensing and operational teams at POSmusic.

Harley has been building scaleable business processes specialising in branding, content marketing and music technology over a 15 year period. Prior to founding POSmusic in 2015, Harley was the Head of General Licensing and Founder/CEO of Media Stream.

Harley has over 10 years’ experience in film, television, music, brand and digital product development, and has also worked as a freelance camera operator, sound recordist and mix engineer.